Collection development
Fabric research, range structure and development boards shaped by product and sourcing experience.
FLORA ZHU / FOUNDER
Industry experience. A builder’s mindset.
I bring more than twenty years in fashion, sourcing, merchandising, product development and international business to hands-on AI practice.
Wilderness Studio connects product understanding, visual judgement and practical building — from a collection direction to a campaign, a website or a reusable workflow.
Explore the work
01 / INDUSTRY FOUNDATION
Built in real business.
The work starts with the realities of products, suppliers, buyers and commercial requirements. That context shapes what is worth developing and how it should be presented.
- Fashion merchandising & product development
- Fabric sourcing & supplier management
- Buyer communication & international trade
02 / CURRENT PRACTICE
Experience, put to work.
Campaign visual systems
Creative direction and connected imagery for product stories, launches and commercial channels.
Digital products & workflows
Websites, AI product concepts and reusable methods that turn expertise into something people can use.
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